The Dangerous Rise of “Entrepreneurship Porn”
A joint study from INSEAD/Princetonshows that “Non-pecuniary motivations are more important than monetary motivations for people to start a new business. One is autonomy: People want to be their own boss. The other is identity fulfillment, which is more about people having a vision about a product or a service. But their employers do not give them the freedom to develop within the company structure. That is a key driver.”
Read More: http://blogs.hbr.org/2014/01/the-dangerous-rise-of-entrepreneurship-porn/